“EffectiveUI combined their technical and creative game design skills to nimbly develop a highly innovative breakthrough hybrid game and AI world experience.”

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SVP and General
Manager, Neopets

User Experience Presentations

The ROI of User Experience: From Strategy and Conception to Development and Execution

Anthony Franco, president

Presented at Forrester’s Customer Experience Forum, June 2010

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All You Really Need to Know About UX – Effective User Interfaces

John McRee, lead user experience architect

O’Reilly Webcast, June 2010

Watch recording of webcast

Laws of User Experience (UX): Making it, or Breaking it, with the “UX Factor”

Anthony Franco, president

Presented at Web 2.0 Expo San Francisco, May 2010

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By the Book: Examining the Art of Building Great User Experiences in Software

John McRee, lead user experience architect

Presented at Web 2.0 Expo San Francisco, May 2010

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The Mobile User Interface

Juan Sanchez, experience architect

Presented at Mobile Monday Colorado, April 2010

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Integrating Flex with Facebook

Andy McIntosh, senior software developer

Presented at the Denver RIA Developers Group, April 2010

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John McRee on UI Development

John McRee, lead user experience architect

The Flex Show Podcast, April 2010

Listen to podcast (40 minutes)

The Laws of User Experience

Anthony Franco, president

Presented at Microsoft MIX, March 2010

Watch presentation (54 minutes)

Developing Android Applications with Java

Tony Hillerson, software developer

O’Reilly Online Course, February - March 2010

Purchase the course video archive

Flex 4 (Spark Components)

RJ Owen, senior developer

The Flex Show Podcast, February 2010

Listen to podcast (35 minutes)

The Business Value of a Good User Experience

Anthony Franco, president

Presented at Adobe MAX, October 2009

Watch presentation (60 minutes)

Enterprise Apps that Work the Way People Work

Anthony Franco, president of EffectiveUI and Bryant Macy, director of Adobe Platform Product Marketing

Presented at Adobe MAX, October 2009

Watch presentation (64 minutes)

InsideRIA’s Battle of the Flex Frameworks Returns

Greg Owen, senior developer, leads a panel disucssion with Michael Labriola, senior consultant and team mentor at Digital Primates; Adam Flater, technical architect and evangelist for Roundarch; and Jens Halm, independent consultant

Presented at Adobe MAX, October 2009

Watch presentation (58 minutes)

Power to the Digital Partner

Peyton Lindley, executive director of UX design and technology

Presented at the Microsoft Worldwide Partner Conference, July 2009

Watch presentation (53 minutes)

How a User-centered Approach Can Attract Customers, Drive Revenue and Deliver Competitive Advantages

Rebecca Flavin, CEO of EffectiveUI and Stephanie Copeland, Vice President and General Manager, Small Business Markets, Qwest Communications

Presented at Forrester’s Customer Experience Forum, June 2009

Watch presentation (32 minutes)

Listen to presentation audio (32 minutes)

Ten Ways to Ensure RIA Failure

Anthony Franco, president

Presented at Microsoft MIX, March 2009

Watch presentation (40 minutes)

Where Should You Put the “Submit” Button? How Gestalt laws inform interface design

Michael Salamon, user experience designer

Presented at IxDA Interaction, February 2009

Watch presentation (26 minutes)

Lo-Fi: Sketchbook Techniques for Interaction Designers

Tim Wood, director of user experience

Presented at IxDA Interaction, February 2009

Watch presentation (26 minutes)

Using the DataGrid, part 2

Tony Hillerson, software architect

The Flex Show Podcast, January 2009

Listen to podcast (15 minutes)

Using the DataGrid, part 1

Tony Hillerson, software architect

The Flex Show Podcast, December 2008

Listen to podcast (15 minutes)

Papervision3D and Away3D

RJ Owen and Brad Umbaugh, senior developers

The Flex Show Podcast, April 2008

Listen to podcast (15 minutes)

Failing Fast: Get Your App Out of the Lab and into the Arena

Moderated by Tony Hillerson, software architect

Presented at Web 2.0 Expo San Francisco, March 2008

Watch presentation (27 minutes)

RIA Adoption in 2008: Risks, Rewards, Challenges and Opportunities

Anthony Franco, president

Presented at AJAXWorld Conference & Expo East, March 2008

Download presentation (356MB)

CEO Showcase

Anthony Franco, president

Presented at AlwaysOn Media, January 2008

Watch presentation

Intro to Flex Builder

RJ Owen, senior developer

Download presentation (1.4MB)

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