“Their name says it all. They are the rarest of birds. A group of highly creative, deeply technical people who actually care about delivering the business result. What a concept.”
Michael Troiano
CEO
matchmine
We bring together expert developers, experience designers, information architects and project managers who know how to cost-effectively drive multimedia projects from innovation to implementation.
Our organization is actually one team comprised of specialists who work collaboratively in agile subsets of strategy, design, development, and management — under the direction of the executive team, which drives the company's overall direction, core values and business strategy.
The strategists at EffectiveUI collaboratively guide clients toward understanding how interactive experiences help solve business objectives across channels.
We help clarify problems. After we deconstruct issues, define visions, hone approaches and target audiences — and only then do we propose solutions, develop creative platforms and architect technologies.
EffectiveUI strategists become the technology adjuncts your organization may not have on staff. We work collaboratively with your product and marketing teams — bringing a wealth of successful consultancies to the table and leveraging our award-winning expertise to meet your challenges.
Simply stated, we design and build interfaces people want to use.
Our design team members are artists and technologists with hybrid skills in visual communications, human-computer interaction, sensory design and computer science. With solid knowledge of user-centered design methodologies, EffectiveUI designers understand how your users think and what they want.
EffectiveUI designers thrive on solving problems in innovative ways, team collaboration, and open communication. Our designers are regarded as the best talent in the industry.
Successful user interface design and rich application development depends upon the effective use of a variety of Web 2.0 software, technology platforms and devices. Driving innovation to implementation, EffectiveUI leverages the latest technologies, integrated design and development, and deep knowledge of user experience trends to create breakthrough interactive experiences for mobile and embedded devices, such as Microsoft Surface, iPhone as well as other mobile devices, set-top boxes, head-mounted displays and more.
EffectiveUI teams maintain total objectivity when choosing technology. We make framework decisions based on project requirements, not vendor.
When we face a challenge, we put smart people in a room and empower them to solve it in great ways. We're not only experts in software design and development, we're experts in making relationships work. EffectiveUI's project managers spearhead client engagements — ensuring work gets done on time and within budget. Our project leaders bring out the best in each team member, communicate effectively with stakeholders, and run highly complex projects in predictable, understandable terms.